Blog

January 08, 2016 By Bianca Johnson

New Year, New Resolutions… for Closed Captioning

Like a lot of you, I begin the New Year by making a few personal improvement resolutions.

This year I started thinking about some of the most common attitudes and concerns of the potential clients that call us for closed captioning services every day. What if they took the time to set some resolutions around the services provided by companies like CaptionLabs?

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January 07, 2016 By Robin Walters

Attention Marketing: Closed Captioning Increases SEO

There’s been some debate lately about whether search engine optimization (SEO) is dead. It’s true that millennials are splitting their searches between the traditional Google and a host of other topic-specific sites that share consumer ratings of products and services. These days, millennials want to know what their friends think about a service before buying.

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October 23, 2015 By Adam Grover

The Dangers of Poorly Captioned Broadcasts

The FCC averages around 500 closed captioning quality complaints per year. Imagine the level of frustration felt by the hearing impaired person that actually takes the time to register a complaint.

When you consider that the majority of Americans can’t seem to find the time to vote – the fact that someone would take the time to complain to a government agency shows the level of angst they must be feeling.

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October 07, 2015 By Ben Kalb

Reaching Your Target Audience –
Why Closed Captioning is Important

The accuracy of closed captioning is important. It affects nearly 40 million Americans who are hard of hearing or functionally deaf.

Next time you’re at the gym watching the TV scroll closed captioning, notice how many times “there” should be “their.” What about homophones like carat, caret and carrot? We’ve all seen the viral videos of closed captioning gone wrong, but if you’re deaf or hard of hearing, it’s not very amusing at all.

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January 18, 2017 By Ryan Hawthorne

FCC Captioning Quality Improvements

The FCC unanimously voted to adopt new standards for closed captioning on television programming. The new rules are meant to ensure the best efforts of video programming distributors to improve closed captioning quality. The new standards focus on quality improvement to post-produced closed captioning in four specific areas: accuracy, synchronicity, completeness and placement.

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January 18, 2017 By Ben Kalb

Adding Captions in DVD Studio Pro

Many people are aware that a DVD can contain subtitles, but few realize that closed captions can also be included. In fact, authoring a DVD with captions may seem like a daunting task, but it is actually a much easier process than you might think.​

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January 18, 2017 By Ben Kalb

Ask Your Tax Man

It’s been said that “only two things are certain in life — death and taxes”. Although this is a funny little saying, it also seems very true, doesn’t it? Well, here’s a little tip that may save your small business some money. If you have closed captioned programming, you may be eligible to receive a tax credit for providing accessibility to persons with disabilities. It’s called the Disabled Access Credit and is reported on IRS form 8826.

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January 18, 2017 By Ben Kalb

Who Is Required To Close-Caption?

With only a few exceptions, all programming for broadcast in the United States must be closed captioned. The rules for the requirement of closed captions were directed by the U.S. Congress in the Telecommunications Act of 1996 and became effective starting in 1998. Since then, the required amount of captioning has been steadily increasing. Today, nearly 100% of all English and Spanish language programming is closed captioned.

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1010 Taylor Station Road, Suite E
Columbus, OH 43230

TOLL FREE! (877) 258-7800

info@captionlabs.com

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